Kertabumi and Pocari Sweat were working together in the 2023 Eco Blue School Competition Project, which aims to find agents of change from the younger generation, increase awareness of the younger generation about the environment and a sustainable lifestyle.
Extended Producer Responsibility (EPR) Program Pocari Sweat (PT. Otsuka Indonesia),aims to create a positive impact on society and the environment, fulfill corporate social responsibility, and strengthen reputation and relationships with stakeholders. The program was focused on educating the younger generation to segregate and collect plastic waste. Rhe legal framework of the Indonesian EPR was the enactment of ministerial regulation 75/2019. This also called “Waste Reduction Roadmap” Kertabumi helped Pocari Sweat Indonesia to provide a waste management system in four different high schools, which are SMU 3, SMU 16, SMU Budi Mulia and SMU Regina Pacis. As part of the program. The waste collected from this program will be collected by Kertabumi and recycled to enhance the circular economy. Kertabumi has been offering EPR implementation services since late 2019. With more 120 collection points, Kertabumi is committed to help private sectors and government bodies managing waste
| Project Name | EPR Program of Pocari Sweat Indonesia |
| Project Location | Jakarta |
| Name of Donor | Pocari Sweat |
| Sector / Subsector | Waste Management – EPR |
| Description | Project Eco Blie School held in schools in Jakarta, aims to make schools greener |
| Project Date and Duration | 2022 – now |
| Project Outputs | 1. To increase the awareness of the younger generation in environmental care. 2. To implement EPR program of Pocari Sweat Indonesia 3. To reduce accumulation of waste in the landfill |
| Impacts | 1. Four high schools have a proper waste management system 2. EPR program was implemented well 3. To increase recycling rate in Indonesia |
